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Before You Create and Sell Online Courses or Products, Do This First

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Before You Create and Sell Online Courses or Products, Do This First

So you want to create an online course or digital product or even offer a new kind of service to your clients? You’ve got the idea and have mapped out a plan for your product launch. You’re ready to go! Or… are you?

Not so fast! You’re skipping an essential step that will help you avoid costly missteps, create products your ideal customers can’t wait to buy and which sets your online business up to sell more with a lot more ease. Keep reading to find out what the critical step is before you ever start validating your idea or creating, marketing and selling your new course, product or service.

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5 Steps that Practically Guarantee More Clients Now

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5 Steps that Practically Guarantee More Clients Now

Has this year been an amazing year in your business for you… or maybe not-so-great? As we get close to the end of every year, a lot of entrepreneurs go into cruise mode or panic mode, but neither of these will help you bring more sales in the door. If you find yourself thinking, “Ugh! How can I make next year better?”, your first step is to get more clients and make more money during the rest of the time that’s left in this year!

There’s still plenty of time to create thousands of dollars and turn your year around… or simply boost your bottom line! Follow these five steps that practically guarantee more clients now and create the kind of money you desire and deserve before the year is over.

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How to Effectively Communicate With Your Audience on the Internet

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How to Effectively Communicate With Your Audience on the Internet

Whether you’re a solo entrepreneur, a small business or a startup company, effectively communicating with your target market is a critical key to your business’s success and building a loyal following. This will help your brand grow, it will draw in more leads and it will ultimately improve your company’s image. Read more for how to use effective communication with your online audience to grow your business.

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How To Shift Your Financial Focus if You're Struggling with Money

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How To Shift Your Financial Focus if You're Struggling with Money

When you’re in debt or struggling with money, it can nearly consume you. Your money struggles can become what you think about morning, noon and night. And while you need to be financially responsible by dealing with the negative situation you may be in, if you want to break free from a tough financial situation, you can’t let it trap your focus to the point you aren’t able to focus on building prosperity.

So many people are so focused on reducing their debt and trying to save money that they give little positive attention to increasing their financial abundance, and, thus, the downward spiral continues. Here’s how to shift your focus fast and finally turn things around.

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How to Save Your Sinking Business

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How to Save Your Sinking Business

If every startup or entrepreneurial venture were a success, then the world would be full even more weird and wonderful businesses than it already is. However, it’s a well-known fact that the chances of a new business failing are higher than those of it succeeding, but that doesn’t keep tens of thousands of people every year from giving entrepreneurship a go every year. With that being said, it kind of makes sense to know what happens when a business goes bust and what you can save your sinking business in the first place so if you ever find yourself in either of these situations, you’ll know what to do so it doesn’t destroy your life and ruin the chances of starting any future businesses.

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Create the Money You Deserve by Fixing These Not-So-Obvious Problems

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Create the Money You Deserve by Fixing These Not-So-Obvious Problems

Can’t create the kind of money you want even though you’re doing everything “right”? Are you working really hard in your business but still can't get any traction? Or you've been stuck at the same small income level for way too long? 

Find out the not-so-obvious causes of a lot of your money struggles! These 5 areas may be what are causing your problems ...and, thankfully, they're rather easy to fix.

 

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The 3 Big Offer Mistakes That Repel Your Dream Clients and Keep You Struggling

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The 3 Big Offer Mistakes That Repel Your Dream Clients and Keep You Struggling

Getting clients. Making sales. It’s the cornerstone to making any business work.

Yet so many businesses are getting the key piece to doing this totally wrong. Or they’re doing it poorly but don’t recognize what’s causing them to struggle to bring in new clients.

What’s this key missing piece? A compelling offer (aka, your messaging) that grabs your dream clients by their eyeballs.

Whether you’re making your offer in person, over the phone or via your website, there are three big offer mistakes that cause dream clients to click away, say “no” or run screaming in the other direction (or all three). If you’re having problems booking clients or selling your products, the first thing you should look at is how you’re communicating your offer.

In this article, you will learn what to focus on in your sales conversation so that your clients will be encouraged to sign up to your program, how to connect with what your clients need from you, and finally, how to communicate with your clients so they’ll be more than willing to pay for your services, even at higher fees.

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Why You're Not Selfish or Greedy for Charging More

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Why You're Not Selfish or Greedy for Charging More

“It’s better to give than to receive.”

“It is easier for a camel to go through the eye of a needle than for a rich man to enter the kingdom of God.”

“Rich people are greedy / bad / selfish.”

I bet you heard at least one of these common sayings growing up, and maybe you even believe it.

But that’s a BIG problem if you’re an entrepreneur or you simply want to attract more money and abundance into your life. Associating money with greed, selfishness or general “badness” puts you at odds with the inherent urge you have to be a “good” person. And where there’s inner conflict, there are muddled outcomes.

It’s my belief that it serves the world when you charge enough money for you to not only stay in business but also thrive. 

Otherwise, your business won’t be around to help the people who want and need want you offer.

The truth is that you are not selfish or greedy for charging more in your business. In this article I cover why you deserve to be paid high rates, why it’s important to be charging more than less, and how to position yourself in the market so you can attract your dream clients, even at higher fees. 

Let’s dive right in!

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Do These to Make More Money in Your Business Now

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Do These to Make More Money in Your Business Now

If you've been putting your all into your business and yet you're struggling to make it work, you might be making one of the biggest mistakes that entrepreneurs often make: not focusing on the core activities that really move the needle in your business. 

There's so much information out there that you may not know exactly what you need to focus on. I'm breaking it down for you step by step in this video.
 

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The Easier Way to Reach Your Big Goals

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The Easier Way to Reach Your Big Goals

When you think about what you want to accomplish over the next 12 months, what are big dreams and goals you have for yourself, your business and your family? Are you dreaming of having a different job? Of launching your own coarse? Working with dozens of amazing new clients? Or finally hitting the coveted six-figure mark in income?

Your big dreams may seem so far out of reach that the idea of going about actually making them happen makes your head spin. Even the act of writing down what you think needs to happen can feel overwhelming at first. Where people can get tripped up is that without a plan to make the goals happen, you’re really just wishing for something to happen instead of taking action to actually make it happen. That’s why creating your plan step-by-step is so important because without that structure, you can get off track and never reach your goals or dreams. This is also why so many people set the same goals and resolutions over and over each year because they lack the plan to make them happen.

But creating a plan to make your big dreams and goals happen doesn’t have to be hard or complicated. Once you determine the smaller steps you need to take to get there, it becomes practical, achievable and realistic for you to actually reach your goals and make your big dreams happen.

Here’s how to create a plan that makes doing it a lot easier.

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The Ultimate Online Shopping Cart Smackdown! SamCart vs. ClickFunnels vs. Shopify vs. PayPal

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The Ultimate Online Shopping Cart Smackdown! SamCart vs. ClickFunnels vs. Shopify vs. PayPal

When you enter the online business world for the first time, you may feel overwhelmed by the number of tools, apps, and digital services available for selling your products online. I’ve been there, drowning in a sea of information trying to decide which one was right for me.

I’m saving you tons of time with this in-depth feature comparison of the top shopping cart contenders for entrepreneurs selling digital products, online courses and physical products shopping cart platforms: SamCart, ClickFunnels, Shopify and PayPal. No matter where you are in your business - from newbie to seasoned online entrepreneur - you can find the solutions you need with one of these sales platforms.

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Struggling with making sales online? Use this tool.

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Struggling with making sales online? Use this tool.

If you’re an online entrepreneur and you’re struggling to make sales, I feel your pain.

You’re in the same boat I was when I started my online business not so long ago.

Figuring out the all complicated tools that people say you HAVE to have is close to impossible if you're not a techie. I’ve spent countless hours pouring over tutorial videos, how-to instructions and pulling my hair out for a lot of it.

Even though I’ve managed to figure out a lot of it, I wondered, “Why can’t selling your stuff online be simple?”

Well... there is a simpler way with a tool I'm so glad I started using. 

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Stop Wasting Your Time with Marketing that Doesn't Make You Money

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Stop Wasting Your Time with Marketing that Doesn't Make You Money

Do you ever get stuck trying to figure out what kind of content to post? Wonder how to make your content marketing efforts pay-off in sales and cash in the bank? I'm breaking down the simple 5-step formula that solves both issues during this multi-part video series. 

In Part 5, I show you the easy way to create a profitable content marketing plan.

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Make your Marketing Plan Pay Off!

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Make your Marketing Plan Pay Off!

Want the 5 Simple Steps to Creating Your Profitable Marketing Plan? Today I'm doubling up to help you create a plan for connecting with your target audience faster, serving them more deeply and which helps you book more clients. (And who doesn't want to do that?)

In this video, you'll learn how to come up with a list of topics that will deeply connect with your audience and how to sequence them to increase your sales.

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Get the Steps to Creating a Profitable Marketing Plan (the Easy Way)

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Get the Steps to Creating a Profitable Marketing Plan (the Easy Way)

Ever get stuck trying to figure out what kind of content to post?

Wondering how to make your content marketing efforts pay-off in sales and cash in the bank?

I'm breaking down the simple 5-step formula that solves both issues during this multi-part video series. Watch the video below to discover the second critical step in creating a marketing plan that actually helps you put money in the bank!

This is Part 2 of 5.

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5 Simple Steps to a Money-Making Marketing Plan

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5 Simple Steps to a Money-Making Marketing Plan

Tired of wasting your time and effort on marketing that doesn't work?

Do you often feel stumped about what to post in order to connect with clients?

Having a willy-nilly marketing strategy or just throwing spaghetti at the wall to see what sticks is NOT a sustainable, profitable way to get yourself in front of more of your dream clients.

In this multi-part series, I show you step-by-step how to create a marketing plan that actually puts money in the bank (because you won't have a business for long if you're not booking sales!)

In Part 1, you'll learn...

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Want to Deeply Connect with Your Target Market? Start Doing This Now

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Want to Deeply Connect with Your Target Market? Start Doing This Now

In a noisy and crowded world, how do you stand out and connect with those who want and even need what you’re offering? The answer is surprisingly simple.

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The Action Plan for Earning 6-Figures in 6 Months

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The Action Plan for Earning 6-Figures in 6 Months

The act of setting goals is easy. Figuring out how to make them happen – and then actually doing it – is much, much harder. Before you set your goals and race forward, you need to make sure you’ve got a plan that works to help you focus on the things that will make the biggest difference in the least amount of time. I’ve outlined what you need to focus on in order to hit that six-figure income mark in The 6-Figure Business Checklist, which you can download for free right now inside this post. Go ahead and get it now!

5 Powerful Steps for Attracting and Enrolling High-End Clients

5 Powerful Steps for Attracting and Enrolling High-End Clients

Did you know that serving high-end clients plays a key role in growing your business well into the six figures.?Most transformational entrepreneurs use a one-on-one, dollars-per-hour service model and at some point, you max out on the number of clients you can serve in a week or month.  Because your income is a result of the simple math of number of clients multiplied by the fee per client, increasing the fee per client is the only way to increase your income in the one-on-one model. That means you need at least some of your clients to be high-end if you want to generate more income.

What can you do to start attracting those highly desirable premium clients? In this article I walk you through five simple steps for attracting your right-and-perfect high-paying clients. Let’s dive right in so you can start using these strategies right away.

7 Tactics to Influence Clients and Sell More

7 Tactics to Influence Clients and Sell More

Did you know that the largest segment of your Ideal Client pool either isn’t aware of they have the problem you can solve or they are aware of it but not actively looking for a solution? In fact, at any given time, only about 3% of those clients who have the problem you can solve are actively looking for a solution by scouring the internet for answers, asking friends for recommendations, making telephone calls and so on. Most companies are in a dogfight for that 3%, which plants the businesses squarely in the red ocean talked about in Blue Ocean Strategy. If you’re only chasing that 3% with your marketing strategy, you likely find yourself swimming among some big sharks in your field.

 

However, if you inject greater influence into your messages by setting your clients’ buying criteria, your marketing materials (via Education Based Marketing, as well as traditional marketing copy) will not only ring true to the people who are actively looking for the solution you can provide (a very small percentage of your Ideal Clients), but you will also capture the much more numerous inactive Ideal Clients who have the problem you can solve and who are either aware but not looking for a solution or unaware they even have a problem.