Contrary to the message of conformity that is often touted in our society (you should look like this or act a certain way for people to like you), letting your genuine character shine will help you stand out in an ocean of sameness and connect with those people who want exactly what you have to offer.

Authenticity begins with bringing your life in alignment with your values. A disconnect between your values and how you show up in life will quickly communicate inauthenticity to those around you and erode your inner confidence. I’ve outlined a quick exercise that can help you get started on the path of embracing your uniqueness and shouting it out to the world.